About us

We’re a local Jacksonville family and small business team who believe in keeping holiday traditions accessible for everyone. This year, 2025, is our first-ever Free Picture Day with Santa, and it’s something we’re launching with a lot of heart.

We’ve seen how meaningful a simple moment with Santa can be — and also recognize the additional financial pressures associated with the holiday season. So we decided to create a day with no pressure, no purchase, and no barriers — just a warm holiday experience where kids can laugh, meet Santa, and take home a cherished memory.

This is year one, and we hope it becomes a lasting Jacksonville tradition for the near future. If you’re here, please help spread the word and we hope to see you in years to come!